Did you know that B2B customers go through 57% of the purchasing decision process on their own before contacting a vendor for the first time? This means that it is mission critical for you, as a provider, to appear in the online research of your customers. A nice, expensive and CI-compliant website alone is not enough.

Since most customers start their search with a Google query, you need to present yourself not only to the potential customer, but also to the search engines as the best problem solver for your target group. For example if you search for search marketing thane west you will find many companies who can rank your website locally. But if you think you want to learn SEO by yourself you can explore Moz.com The following tips for on- and off-page optimization will help you here. In addition to the importance of meta tags, you’ll also find the importance of meaningfully placed links and keywords, which is why blogs are so powerful and why you should not overdo them with search engine optimization. download iq option demo account

1. Create inbound links (link building)

Probably every website on the internet wants to occupy the first position in the Google rankings. Since Google can display only one page at the top, the competition is of course enormous.
Off-page search engine optimization is one of the most important approaches to securing advantages in this competition. It’s about creating links to your website. Specifically, you need to get other, high-quality and content-relevant pages to put links to your page. This will help build “Link Juice” for your page and increase your authority over specific topics. The more of these inbound links to your page, the better your Google ranking.

  • Credible, effective link building is challenging, as you rely on goodwill from the page administrators.
  • You will still be successful with the following tips:
  • Write guest blogs for other bloggers. Guest blogging is a typical win-win situation for you and other bloggers. You get your inbound links and the blog hoster gets free content.
  • Research in-depth links of the competition . The difficulty with link building is finding websites that could link to your page. Find out who links to the pages of your competitors and see if you can place a link there as well.
  • But beware: invest your time only for links from high-quality, thematically appropriate pages, everything else is useless or harmful.

2. On-Page Search Engine Optimization (SEO)

In addition to the off-page optimization, do not neglect the search engine optimization on your side (on-page SEO). This mainly involves the placement of keywords that are important to you in the content elements of the pages, that is, in the page titles, subtitles, tile texts, picture descriptions and in the link texts. In addition, you can help the search engine robots with an optimized code to better find your site.

While many companies are completely neglecting on-page search engine optimization, we are seeing others overdo it. You place so many keywords in the content that the texts are barely legible anymore. This is called keyword stuffing and leads to the opposite of the desired effect.

Here are our tips to make sure you get it right:

  • Choose one primary keyword per page . If you want to optimize your page for multiple keywords, just water down the effect. For Google, it is then unclear what it is on the page.
  • Include your primary keyword in the title and subtitle. These elements are considered particularly important by search engines. Place the keyword in the flow text, but only where it fits in the context, of course.
  • In addition, you should also write the keyword in the filenames of the images that are on the page and in the description of the pictures (ALT day).
  • Also in the URL of the page the primary keyword should be represented.

Important: Always write first for people and only then for search engines. Otherwise, you risk losing your won visitors right away.

3. Title Tag & Meta Tags

While collecting metadata is a dry business, it is definitely one of the must-haves. The meta tags are part of the page code that you can capture in your CMS. The most important meta tags are Pagetitle (Title Tag) and the Meta Description (Meta Tag).

These tags are not as important today as they used to be, but still crucial to success. Intially Seo firms use to rank on with meta tags optimization only. They have learned from this and have become more cautious, or increasingly consider the visible content of a website, because the risk of manipulation is smaller. Nevertheless, you should definitely adapt your tags. This is not least because Title Tag and Meta Tag are visible in the Google hit pages and the users decide based on this information, whether they click on your entry or not.

4. XML Sitemaps

Essentially, XML Sitemaps have the task of helping the “spiders”, the Google robots, to understand the site more easily. The XML sitmaps insist on simple .xml files that contain a list of all pages in the domain. They show the spiders the structure of the website and where each page is located. Creating an XML Sitemap is easy. On the web you will find various “Sitemap Generators” with which you can create a free sitemap. Upload this file to the root directory of your website (eg www.website.ch/sitemap). If you regularly revise your website (what you should do), make sure you also customize the sitemap. There are tools that automatically do this for you.

5. 301 redirects

Do you remember the times when you clicked on an old link and the message “Page Not Found” or “404 message” appeared? This happens when the links are no longer valid, eg because the URLs have changed. This is often the case with a website relaunch or restructuring. For such changes, there are the 301 redirects. They show where the page has moved. The visitor will be grateful for that, but your Google ranking will benefit as well. As described earlier, inbound links are very important to your ranking, so you should make sure to keep them with 301 redirects, even after relaunching your site.

Do you want to know about Google Maps the most useful tips and that almost nobody knows?

1. Places of interest near you

One of the features that integrate Google Maps is the search for places of interest near where you are, To do this you will have to click on the blank Google Maps search bar. Below you will see a list of recent searches, along with some icons for nearby points of interest.

If you click on More , you will have the possibility to see a list that includes: (Restaurants, Hospitals, ATM, Service Stations and a Large number of other services ) Depending on what you’re looking for, Google will provide you with a list of options close to your position with lots of interesting data.

2. Create custom maps and routes with My Maps

Google Maps offers us a tool called My Maps where you can edit your routes, add stops, photos and synchronize them with your mobile. It is also possible to share maps privately with other users or publish them in the Google Maps gallery. It can be accessed both with the computer’s web browser and through the Android or iOS application. It is better to edit your maps and routes with the web version of the computer since it is much faster and more convenient. All you have to do is create a map and add the pins or markers by clicking on the different locations that interest you for your route and then add them to the map.

  • How to add a location in My Maps
  • In addition you can define by order of visit those markers within a route, as you can see in the image, you just have to click on the “add directions” button and write in order the locations you want to visit, and it will automatically generate the route faster.
  • How to add a route on your map
  • In this way you can save the itineraries of your trips or any itinerary with your photos and all the information of your places of interest. A good memory for when you want to repeat or remember.
  • Once you have created the map and your route with My Maps, the synchronization with the Google Maps application on your mobile will be automatic. To find your created maps you will have to access the Google Maps menu -> Your sites -> Maps

3. Use Google Maps without an Internet connection

In previous versions of Google Maps, one of the functions that more users demanded is to be able to use this great tool without having to be connected to the Internet. Therefore, Google made available to all the possibility of downloading and viewing maps offline. If you are going to go to any location, make sure before downloading the maps with some Wi-Fi connection, since the maps usually occupy a lot of space in the memory of the device and they will also waste your data. In order to download the maps you must open Google Maps and search for ” your location “. Then click on the location you have chosen and that appears below (image 1) and a window will open (image 2) with 3 options; save, share and download . After doing this, you can save it to review your downloaded maps in future occasions as many times as you want.

4. Do you want to know more information about the places you are going to visit?

Google Maps not only helps us to place ourselves on the map or guide us to our destination, but also wants to offer us all the possible information about the locations, places and places we visit . For this, it offers a series of data such as images, opening information, menus and schedules among other things. To access this information we only have to access the information page of the desired location and look at its details. It is usually quite reliable information because Google collects information from users in real time, taking advantage of access to your location.

Business information and services to visit

It is even able to inform us of a number of people in a place at a certain time. Something really useful, especially if we want to avoid large crowds or we want to create a ” Street Marketing ” campaign and know how many people there will be in a specific place.

5. View the plans in 3D

Surely you know the two viewing possibilities offered by Google Maps: either as a map or with satellite images. But what may have gone unnoticed is a curious variant in satellite image mode, which allows you to tilt your eyes slightly and move through the streets of the city as if you were flying between buildings. To activate this variant, follow these steps: Load a city in Google Maps and choose the “ Earth ” mode. (Make sure that 3D mode is activated otherwise this effect will not be visible)

Look at the column of icons that appear on the right side of the map, and click on 2D (the second on top).
Press and hold the Ctrl key on the keyboard and use the left mouse button to move up and down and left-right.
If you want to zoom just double click on the map and the image will zoom in automatically.
In mobile, you can also do something similar, although curiously this time it is on the flat map, not satellite images. If you put two slightly separated fingers on a map, and then move them upwards at the same time, you will see that the map tilts until you get a 3D effect. This can help you recognize certain buildings or monuments better.

6. Locations with interior maps

With Google Maps you can not only search for places from all corners of the world, but also offers us the service of being able to search inside certain locations such as museums, stations, shopping centers, sports facilities and other emblematic places around the world, These are indoor maps in Google Maps (available both from the web and from the mobile). So you can immediately locate the shops, specific services or a sink inside a location or we can even switch between the floors of the building, all a wonder when we go to a place that we do not know.

Here’s something you’ve probably been wondering: if you’ve already optimized your site or virtual store for search engines, why should you optimize again for local SEO?

According to local SEO expert Santosh, in Local Search Ranking Factors , the appropriate optmization of your site or virtual store could be responsible for up to 18% of what Google weighs in its algorithm, especially when determining which results Local will show the users. With at least 7 billion monthly local searches in the United States alone, consumers are looking for business addresses, products, hours of service, directions, reviews, and coupons that can be used in an establishment.

With local searches, which are increasingly relevant to small businesses (and Google is rumored to change its algorithm once again ), it is important for merchants to understand not only basic local SEO issues , but also what each one consists of. This includes build citations , increase reviews online and, what we will cover in this post, site optimization to increase the chances of a better positioning in local search results.

1. Insert local and optimized keywords in your tags

First things first, make an initial keyword research to determine the most relevant keywords for your business, based on what you sell. It can be a “fashion boutique” or a “sports shop” or something more specific such as “tailored men’s suits” and a pair that includes your geographic location and insert two in your page titles.However, you’re going to want a little class about that, so do it in a way that does not look like spam.

2. Add your NAP in HTML

When we talk about adding name, address and phone number in the HTML of your site, the only thing you should make sure is that it is 100% consistent with the NAP you are using to create appointments in many of the online local directories. This will not show credibility, but it will help search engines to verify the information you provided them and allow them to cross references and details for quality. How specific are we talking? I mean no abbreviations, short forms, or anything like that. That means that “street” can not be like “st.” In another place.The other issue is that, often business owners will think that their addresses are already in HTML on their pages; however, they may be in images that can not be traced. To verify quickly, go over your address and see if they highlight individual characters as a way to verify.

3. Create “local” content

Another way to get love for local searches is to create content that is relevant and specific to your city. I know that maybe you’re thinking that the commitment to write a blog should be very big, but it’s worth it. Here are some tips for you to have topics that you can write about: Brainstorm themes that your consumers will find interesting. Subsequently uses the Keyword Planner or Google Trends to determine the demand for that topic.

Search and see if there are festivals, events or conventions about which you can write how your store could participate or make a content about the local attractions that people typically “google“.

Write about your “roots” and how you have achieved that your business is standing, your story, that of its founder or someone from the team that takes them to a particular area. Write about your clients or interview some to tell you how you collaborate in their day, or how you have given them a way to meet some needs and what you mean to them.

4. Get to know Schema

Well, if you have no idea what Schema is , I’ll do as much as I can to make it easy to understand. First, let’s start by defining two important terms, schema and rich snippets. Schema essentially mentions to the search engine what your data (or HTML tags) mean, not just what it says when your site is indexed and returns search results. In effect, the Schema marker is the code that you will include in your site that will help the search engine to provide more information for users.

1.  Your company should appear on review websites: The Bright Local study suggests that 88% of consumers trust online reviews as well as personal recommendations before making a purchase. The vast majority of them turn to Google in order to seek positive reviews from local businesses. For consumers in your area to find you try to use Google Local, Yahoo Local or Tripadvisor. It is important that you perform an analysis of the keywords that potential users use to reach your business.

 2. Classify your website according to the local search terms: 32% of consumers are more likely to contact a local company if it has a website. In addition to this indispensable condition, the web must be positioned as high as possible in search engines. Use local keywords in URLs, header tags, meta descriptions, texts, and images. It is also recommended that you install a specific plugin for SEO positioning in your content manager. It is also advisable to use Google My Business, which is easy to use and very useful for consumers to find you through Google Maps, Google+ or the search engine.

3. Optimize your website for mobile devices: The research carried out by Nielsen, XAD, and Telematics, points out that more than half of buyers abandon retail purchases if they can not access the web from their mobile. Not having a responsive design or adapted to these devices is continually losing money. Mobile optimization increases your search ranking and traffic that reaches your page. To find out if your website is optimized or not, visit the Google mobile test page.

4. Use Google Adwords for your online advertising campaigns: In Google’s research on users’ local search behavior, they report that “67% of smartphone users want personalized ads across the city and zip code, and 61% want customized ads for their environment. ” By using Google AdWords, you can target your ads to local consumers through the location.

 5. Use Google Adwords for your online advertising campaigns: In Google’s research on users’ local search behavior, they report that “67% of smartphone users want personalized ads across the city and zip code, and 61% want customized ads for their environment. ” By using Google AdWords, you can target your ads to local
consumers through the location.

Writing for local SEO is different from the rest. In addition to providing the same level of detail to the same target market, you also have to find a way to include specific local keywords in the body of your articles. It is somewhat complicated because any clue of over optimization can alienate your visitors and invoke the wrath of Google. At the same time, if you do not write content to optimize for local SEO, it can leave you at the mercy of your competitors.

Instead of trying to fill in with local keywords, like your city, your traditional content strategy, it’s better to generate special content for local audiences. This may seem difficult, especially when you are not used to writing this type of content, but if you distribute it in several categories, you should not have problems making a list of potential topics.

Get involved in your community and show it

One of the best things you can do is get involved with your community by giving them extra services or make an effort to make your city a better place to live or work. Have your employees do volunteer work to improve the community and take pictures of the event. Then, write a detailed article about the nature of the event and why your company decided to participate. It will improve the image of your brand in the community and simultaneously it will give you optimized content for local SEO.

Go to a local event

If there is a fair, concert or other local events, participate. Send to some employees or representatives. Install a stand or just walk, take pictures and talk to people. You can increase the recognition of your brand on the site and use a specific event hashtag to improve your visibility to other participants. Then, when the event is over, you can create an article that details the event and recognizes the participation of your company. You will have many opportunities to use local keywords and you will build your company’s reputation as one involved with the community.

Stay informed of what happens in your city

This idea does not require you to go to any specific event, you do not even have to leave your seat. Keep an up-to-date list of local news media in your community and check them daily to find out what is happening. When you see an article that calls your attention, use it to your advantage. Cover the event or news on your own blog, give credit to the original source, but mention what happened in your own words and express your own opinion. Use local keywords that are relevant to the story and encourage your users to comment on it.

#digitalmarketing #seo #localseo #searchengine #socialmediamarketing #websitedesign #digitalmarketingdubai

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Show your office and your employees

It is also possible that you use your blog as a platform for your company. In this way, your company’s blog becomes a more personal blog. It’s not a good idea to keep this type of content all the time, but an occasional article can do wonders for your brand’s personality and your local SEO. Choose one of your employees and make a small review of it, demonstrating its role in your organization. Or post photos of your office and detail something significant that has changed in recent weeks. No matter what you do, you will have the opportunity to show a bit of your company’s personality and use keywords for local SEO.

Ask for feedback from your community

You can get much out of this article with little content. If you have a new product or you simply want to know how your company has developed, ask for that information. Use a survey or ask for comments on your blog, encouraging users to tell you what their experience with your brand has been. You can even ask them to leave a video or make a review on their own sites. This will increase your credibility, allow you to communicate with your community and also increase those links to your site.

Answer questions that will guide people to you

Create your titles in a way that reflects the searches of your customers. For example, if you have a hardware store in Thane, you can write an article that is entitled “What is the best hardware store in Thane?. You will have the opportunity to optimize local keywords naturally and gain ground in common keywords.

It covers specific topics of your locality

This approach will serve some companies but is not relevant to all. It is valuable to talk about local laws, news or other types of specific information that people need. For example, a law firm can cover hundreds of style searches “Is it legal ___in Mumbai?” Or an electric company may publish information on local rates. The key here is to provide local information based on your area of ??expertise.

Recognize your competitors

You may not want to mention your competitors by name, but in a content marketing strategy, you are not making a sales pitch: you are giving objective information. For example, if you own a hardware store, you can write an article about “the biggest hardware stores in Mumbai.” Cover the advantages and disadvantages of your competitors in the body of the article and in the end, mention yourself. Do not make it a sales piece, it only provides real information for the people who are looking for it.


Any SEO consultant should be able to optimize your website focusing on local positioning, and we summarize a list with some points to take into account for the analysis of your website and get recommendations to improve your local SEO.

1. Evaluate the text Visible on the Home Page

Websites can be somewhat deceptive when it comes to text, animations, and images that may also contain text, but which search engines are unable to see. local business An easy but local method, if you want to determine the visible text of your web page, is to “select everything” from your browser’s menu, copy it and paste it as text in a text editor or notepad.

This will highlight the plain text of the page and, if we are still unclear as to what is ‘seeing’ Google, we can always access the cached version of the homepage on Google, by visiting the ‘version’ link text only”.

  • At a minimum, the home should have the following elements somewhere in the text of the page:
  • The name of the business
  • The category or type of business that consumers are looking for (ex: “IT”)
  • The name of the city and possibly the name of the neighborhood or area where the business is located
  • Street address
  • The telephone number

And of course, this text should also include descriptive phrases and keywords related to your company or business.

2. Title page label

Does the target <title> contain the name of the business, category/type of business and the name of the city or geographical area?

The title is probably the most important element of SEO onpage, so if you offer services that consumers in your area may be looking for, you should set this information on the title tag.

The 2 terms that most consumers look for when it comes to finding a business are their name and their category/type of business. That’s why the information should be part of the title.

Before the SEO professionals tended to include the highest number of keywords but, for a while, recommend 2 or 3 of your best keywords in the title, but not much more.

In most cases, however, I would recommend choosing only the keyword that best describes your type of business (using “department stores” instead of “women’s clothing, men’s clothing, shoes, clothes, …”)

Other pages/sections of your site should be used for those alternative phrases, turning the inner pages as landing pages focused on different keywords.

You can check your website by looking at the source code of the page, and then searching for the text between <title> and </ title> tags, or alternatively, you can use On-Page optimization tools, which will show you that information.

3. The meta tag of Description, that great unknown

The text of the Meta description is important (not because it directly affects positioning), but because it can attract potential customers to choose your business in front of other competitors of the search results that accompany your page. The Meta description currently does not appear in the results of the local companies (the google map), but in the organic results. The text should describe your business (what they sell and, perhaps, what distinguishes your company from others), should only be about 150 characters maximum, brief but showing the essence is optimal. Again, you can view your current Meta description by viewing the source code of the page, or you need a tool such as the Web Developer toolbar. Also, this fragment optimizer tool can be useful if you want to create a new description.

4. Has the Logo been optimized?

Previously few optimized things like the logo, as if it were a secret SEO tactic, but curiously many local companies neglect. The logo image must have good alt text. The logo image on the website does not need to link to the Home page. For many stories about usability, that SEO experts recommend putting a link to the home within the “ten commandments on web design” I do not see the sense of face positioning. Many sites use a single static code set for their navigation headers that often include the logo, so if you are putting a link, use the title element. The name of the file must be descriptive, and it will allow you to incorporate the Schema.org mark for the logo.

5. Incorporate structured data for local businesses

I’ve written before about the benefits of using business schemes for local SEO. The name, address, URL and business phone must be marked using the goals of the business scheme / local organization. You can use Google data testing tools, for example, and although they may reflect error notifications, most can be ignored as long as they show the essentials (company, address, location, …). The Google tool does not show organization information in rich snippets, but Google and the other search engines make use of this information.

6. Is the phone number useful fSEO?

The phone number must be invisible text and even several times, to ensure that the search engines can interpret it and identify it as a phone number, better if it is fixed and is presented as local.

7. Your website is displayed correctly on mobile devices

Focus web design on how friendly it is for mobile devices. If it is not responsive, at least it looks ‘decent’, and become familiar with Google Webmaster guidelines in this regard. The mobile web design is helping to improve positions in the serps and, what is more important, Google has confirmed that it can negatively affect if a website is poorly configured or shows little adapted. There are countless tools to check how your website will look on these devices, I recommend this: http://quirktools.com/screenfly/

8. Do we provide search engines with a sitemap?

The position in the rankings of a page are clearly affected by the links and these are, after all, doors to your site for visitors and search spiders alike, and the spiders should be able to locate all the pages of the site, not just your homepage. A standard web design should facilitate automated hierarchical analysis for search engines, with typical elements such as the top or side navigation bar, which are a good idea for visitors or search engines.

Remember that links to other pages and sections of the page should be traceable, but sometimes designers use scripts or Flash technology to generate dynamic drop-down menus for navigation. Verify that you have simpler alternative links with texts or images.

9. Are your images optimized for SEO?

I have already mentioned the logo on the home page, which should be a specialized type of image, but other images on the main page can also contribute significantly to site SEO if they are configured correctly. The best base for SEO positioning through images using original photos. If you have photos on your site and you’re not sure where you got it from, you can do a reverse image search on Google (just drag the image to the image search) to see if other sites are using those images.

Do not forget that optimization of SEO images is mainly achieved by including an alt parameter with a short text that incorporates local keywords related to your business while also describing the images. The images are also hyperlinks, and in those cases, the links must be well-formed and the URLs must also contain text with proper title and keywords. There are many additional optimizations, and there are advanced techniques applicable to images, you can even apply geotags by editing the EXIF ??metadata.

10. Upload speed of your page

Google has maintained that the serps can be affected by the loading speed, so you should check this using independent gtmetrix tools. Maybe this is not a very influential factor in the ranking, but in the face of the user experience is fundamental, so your page should load quickly.

11. Analyze your presence in social media

Check if your links to social networks work properly, I see many local businesses with empty links or erroneous, not only are the errors SEO, it is the image that your company provides. If instead, you do not have a presence in social networks, you should integrate this facet of online promotion in your marketing strategy. Even accumulating a few followers as a local business, these followers can be very important and valuable for your promotion.

And what’s said, if you still do not have social media accounts, there should not be icons for Facebook, Twitter, Pinterest, Instagram and Google + on your page, which is done a bit by your web design company … And the same for buttons on the share.





How to position yourself in the results of Google Maps? How to do SEO Local?  Maybe you’ve asked this many times. We have made several strategies to position ourselves on Google maps. But in the end, the most important thing has been to return to the essence of Google. Here below I tell you a local SEO experiment that has worked very well since we have gone from the 5th page of results to the 1st position for several very competitive searches.

Background to the SEO experiment

When we made the name change in the agency, we opened a new web cafecofeedayweb.in. We also decided to leave the old one online and not perform a redirecting of the URLs. In other words, in terms of SEO, it was to start a new project, start from scratch. This is hard when the rest of your competition has been working on web positioning for years. Websites with domains for years, many links, sometimes good content created … We also change the location of the office and open a new page in Google Places, good Google Maps, good Google Plus, good Google My Business … It has changed the name so many times … The fact is that we also started from scratch in the local SEO. By the way, I leave you to link to how to appear in Google Maps.

Regarding local SEO, one of the first decisions was to try to get to appear by several keywords on the map. I was hopeful that just by putting the name Café with Web I would be able to. Against me played that in the same building we have a company that is dedicated to the same: CBSE; with more years of seniority of the domain and the Google page for maps, also with a lot of domain authority, which was going to complicate things more. And on the other hand, the number of Online Marketing companies that are in Thane that had been working their web and local results for a longer time.

So for almost a year, we barely appeared on the maps for the keywords we wanted to leave (not that I was going to sleep, we have work to spare … But he wanted to). Always for the different searches appeared many companies and as not CBSE where we had to appear. In some searches, we appeared on the 5th page (where everyone searches, it is clear) and in others, we did not even appear, which frustrated me a bit as if we did not give that service.

We just do content marketing in Cafe Cofee Day  Web, we do not write anything or almost nothing on the blog and we only publish citations about courses and online marketing events that we do (take link), so we do not make many posts on the page of Google.

Yes we did a couple of things to try to get out and I even talked to a Google person on the phone but it did not help (damn). We do not have reviews either, I send it to several clients, but we already know what it means: ok when I have a moment I put it to you … Or if you expect us to close the year and put you with the harvested results … Only one put a review. In short, I did not insist more.




The beauty of marketing is that you can be creative. This post collects about 7 ideas to Increase Online Sales With Instagram Marketing tips. All 7 tips are intended for large and small scale dropshipping companies. So do not worry you do not have to be a marketing expert or have a follower very much. These tips and ideas will increase your Instagram engagement to help the company’s visbility growth and sales.

Here are Tips to Increase Online Sales With Instagram Marketing

1. Hold a giveaway

The first thing about Instagram marketing tips that is right to increase sales is to provide something for free. No need big and expensive items. There are many ways to run a giveaway. Users can like your photos, post their own photos and tag your account or use hashtags. They can also comment in your photos and tag their friends. Most importantly, ask them to follow your account as a key requirement following a giveaway. You can get more exposure if you work with influencers. You can apply various ideas for this marketing instagram tips.

Giveaway is only valid for 24 hours. To be more feasible, you should like a photo announcing a giveaway, a Liquido Active account folow and a friend’s tag in the comment field. That is all. This photo generated over 1,200 comments and more than 2,700 likes in the first two hours after the photo in the post.

2. Feature your customers and fans

If you have a little follower and some of your customers should start involving them. At the order confirmation stage, ask the customer to tag your Instagram account on their photo when using your product. The product can be anything from t-shirts to keychains to socks. You can post photos, or videos, or people who use your product. You can run campaign every day. You can choose a day called #showoffsunday. You can run a campaign with a particular product and ask the follower to post a photo about the theme.

The advantage of this tips is that the follower / customer will know if you care about them. No customer wants to be considered only as a person who orders. These tips show that your business values ​​customers for purchasing your product. In addition, these tips become social reinforcement for users who have never bought anything from your business. Potential customers will know that you are selling quality products that people consume.

The majority of post GoPro Instagram comes from the content of others. They display funny photos, inspiring, and video clips. Above is a pirate bungee jumping video, aka Colling Harrington. This is the result of customer loyalty.

3. Create a Hashtag

Any instagram marketing tips will definitely suggest you create a hashtag, because your post can be seen by the whole world. You need to create a hashtag that engage with your brand, not just a hashtag for campaign.

After creating a hashtag, do not forget to include in each of your posts. The limit on using hashtags is 30, but do not use that much. Choose tags that are trending and relevant to your business products. Especially when your business has grown, do not overuse in using tags because it will look like spam and is considered irrelevant by the user.

4. Find your photography style

Instagram contains beautiful photos. Therefore, you need to explore photo styles for your products. Ben & Jerry’s and Chobani’s business reference. You do not need a budget marketing or a great photographer to create great photos, many people who produce beautiful photos only through their mobile phones. So do not worry.

Here’s an example of Ben and Jerry’s. Food is easy to use as a photography object, and they use it well. They posted ice cream boxes set up like sorcerers for Halloween. They make gradations of various colors of ice cream ranging from white to brown. If you visit their Instagram account, you can see that the theme they are giving is very clear.

Chobani did the same. They use themed photos of Thanksgiving, autumn, and Halloween. Their photos are very beautiful because there is composure in them, not filled with various items, only photos with pumpkin and pumpkin flavored yogurt.

5. Use Instagram to tell stories

3 Instagram marketing tips will then discuss what content should be in the post and maximize your Instagram account. Companies that use Instagram see significant engagement than on Twitter or Facebook. Instagram You must have a story that will be heard by others. When people pay attention to your company, they are more easily convert to customer. Stories are an original way of distinguishing you from competitors. You can develop stories through photos of your products, employees or companies, and your customer photos. But it does not matter if you choose to post relevant content, which is important you post the content desired by the target audience.

6. Always test

It is not easy to find a writing style or produce relevant stories, but the results are worth the process. Writing style includes two things. First, something that represents the company and the product well. Second, according to the audience. Thus the next marketing tip is: always test. You have to run a lot of campaigns and post hundreds of photos to get better in running Instagram marketing. There is no other way to know which post will be in like audience. So instead of imposing your content, it’s better to test the audience first. The way to master something is to keep trying.

7. Use a marketing plan

With a marketing plan, you can find out how Instagram can help increase traffic, engagement or sales. But you can also see where the drawbacks. This method is also widely used by dropshipping companies.

Ways To Generate Traffic Without SEO: Having a keyword, whether long-tailed or not, has a high ranking in SERP is a blessing unmatched for any online business. Everyone who runs an online business would want to be on the top page of Google.

But, quite a lot of online businesses are suffering from the update of Google algorithms like Ebay where their rankings are dropping on Google. Not close the possibility of more and more online businesses that suffer the same fate.

The reality is that most small companies will never have a good ranking on Google and they are wasting their time only focusing on the SERP. The days that remind us of David who defeated Goliath are nothing more than mere memories.

If you do not have the budget to create content and build backlinks better than your competitors, you will never beat them in search result . If you are a newcomer to an already crowded niche or a lot of players, you will need a long time.

Instead of spending energy worrying and afraid of not getting traffic from Google, immediately find a way out. Do not rely on only one traffic flow, you need some traffic flow that can bring more visitors to your site and also as a protection from renewal search engine algorithm in the future.

Also Read

Here are 10 best ways to generate traffic without SEO.

1. Blog Comments

There are many top-notch blogs in your niche that get hundreds and even thousands of visitors every day. The most appropriate way to comment on a blog is to read the writing as a whole and if you are something useful or useful, give a comment.

The purpose of commenting is not to include links, but add value to a conversation and grow your network . Use your real name, some readers will later click on your profile to get to know you more.

Tip: if you have content on your site related to that post, use the URL as a link. This is much better than entering a link from the homepage of your site.

2. Content Aggregator

Create great content and Google will reward you with traffic , right? Perhaps, if you have a trusted website, established , and authority . However, what if your blog or website just created? The trick is to enter your content in the famous content aggregator , where many people will see it.

Some well known aggregator content :

  • Alltop is a collection of various blogs or online magazine sites on the internet
  • bizSugar.com is a community of small businesses and also entrepreneurs.
  • Growth Hacker is a community of online marketing techniques
  • Hacker News is a social news website that caters to the needs of programmers and entrepreneurs
  • Inbound.org is a website sharing and discussion of content and online marketing ideas

Tips: Pay attention to the rules that apply and do not submit articles that are not related to the aggregator site. Make sure the content is original, high quality, and not content not just promotion yourself.

3. Comment on the Forum

As you read this article, there are many conversations happening on the internet related to your niche . Joining and starting discussion forums can generate instant traffic .

Just like commenting on a blog, it’s not about entering links, but rather engaging a conversation and adding value to the conversation. Make sure you are logged into the right forum because this can trigger a large number of visits to your site. Maybe you can visit a big forum like Kaskus.

Tips: Join the right forum, take note of the rules that apply, and be a real member of the community. Avoid self-promotion is excessive and not important because this can be your boomerang later. If you provide helpful information in the forum, people will come by themselves.

4. Google+

Google+ is a social media that can provide a strong social signal . G + can give you lots of traffic even if you do not have a follower.

Tips: Join many communities here. Engage with other members by providing useful information and +1 them. Once you start to be known, and become a trusted person in this community, then you can post useful article links and other related blog posts.

5. Guest Blogging

Matt Cutts’ statement on his article ” The Decay and Fall of Guest Blogging for SEO ” much misconstrued people that guest blogging was dead. Actually not at all. Cutts’ intent in the article is, “if you use guest blogging to get links in 2014, you’d better stop doing it immediately.”

Guest Blogging has nothing to do with link – guest blogging is a way of increasing traffic . If your content appears on a well-known blog, you can achieve two things:

You form an authority on your niche
Some readers of that blog will find out your product or service and become your customer .

6. Q & A

Q & A sites like Quora and Yahoo Answer offer great opportunities to generate high traffic and also targeted. If you can provide real solutions to real problems too, you may have customers willing to use your solution for the rest of their lives. At least, you do something good.

Tip: Do not spam on this site by asking and answering questions yourself. Your goal in doing this is to provide useful information and drive traffic .

7. Reddit

If you can find a relevant niche or subreddit that has thousands of subscribers and traffic , then Reddit is the option you should use. The key is to create relevant content into the subreddit. There are at least some people who will read your content, click on your site, and buy your product / service, if appropriate.

In reddit there are unique rules that you should know and follow. You are not allowed to link to your site without explanation or useful content.

Participating in the community is important, so give comments to others. Reddit has a voting system, so the more often you post, the better your chances of increasing the score. Conversely, if your content is ugly and your voting down, your score will also decrease. Build a good reputation.

Tip: Try doing research on what kind of post subreddit get upvote to the front page. Once you know the pattern, create your own version that matches the good post model. There is no guarantee that you post you can enter page one, but with trial and error, the possibility will continue to increase.

8. Social Media

For most people, Facebook is the best platform to get traffic . The formula is quite simple, optimize your Facebook profile and insert a link to your site. Provide useful, fun content every day.

Tips: Depending on your niche , Twitter, Vine, Instagram is a proven platform to drive traffic successfully.

9. Youtube

Youtube is the second largest search engine on the internet, processing over 3 billion searches per month. Maybe Youtube can be spelled bigger than a combination of Yahoo, Bing, Ask, and AOL.

Videos that perform best for ecommerce websites are How-To and Tutorial videos. Niche videos can also drive a lot of traffic .

10. Email

Email is one marketing channel that can generate high conversions. You can read the full guide using email from the experts to understand it in depth.


To get a first overview what to pay attention to, we collected the 10 most common on-page errors.

10 OnPage mistakes to avoid

1.  Page Speed

Load time is the amount of time it takes for a web page to load until it is fully loaded. Long loading times annoy the visitor and leave a negative first impression. Since 2010 this is an official ranking factor.

2. Pictures Optimization

The image optimization is a very good and easy way , by compressing images to avoid long loading times and thus to achieve a better ranking . Nevertheless, care should always be taken when compressing to create a good balance between maximum compression and image quality.

3. Pictures Old Day

An ALT tag is a text that describes a graphic. The ALT attribute (also called alternative text) is used for images on a web page. The alternative text is then displayed in the browser if the image can not be loaded for a specific reason . The Alt-Tag helps search engines in particular to recognize and read picture contents more easily.

4. H-Headings

The H1 heading is the main heading and main heading on the website. It stands for the core message of your page and provides the necessary information about the page content. In terms of search engine rankings, headings are highly relevant. Likewise, an H1 heading should appear only once per page.

5. The Title

The title tag describes the title of your website. Google usually uses them as the headline of the search result. With an attractive headline, the search result may be more interesting for users.

6. Description

The description is a short description text and should make the contents of the page briefly and concisely to guide the user to click. The description is positioned under the title and is one of the most important ranking measures.

7. Content

When talking about content, the content of the page is meant. It includes all media, such as images and texts. Through high quality content one tries to address the user and to keep as long as possible on the website. In addition, good content is one of the most important ranking factors for Google.

8. Broken Links

A broken link is a link that points to a non-existent landing page or file. Instead of the landing page, the HTTP status code 404 “Not Found” is displayed. If a website has too many broken links, this can have negative effects on search engine rankings like Google.

9. URL Length

The URL is an important indicator for Google. It should contain his meaningful words, such as category names, instead of long numbers and character combinations. This is also a plus for the user who, if a separate anchor text has not been selected, can see from a talking URL where the link takes him.

10. Status Code

The error message “404 Error” or similar to “404 Not Found” means that the web page you requested can not be found on the server. In most cases the website has been removed.